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MARKETS / COMPARE / BILI VS SJ

BILI vs SJ

Bilibili Inc. and Scienjoy Holding Corp., side by side — 8 fiscal years reported in CNY, drawn from SEC filings.

At a glance

Most recent reported year

BILI vs SJ, at a glance
Metric BILI SJ
RevenueCNY 30.3BCNY 1.2B
Net incomeCNY 1.2BCNY -587.1M
Gross margin36.6%18.3%
Net margin3.9%−47.9%
Return on equity8.0%−64.7%
Diluted EPSCNY 2.74−CNY 14.05
Dividend / share··
Payout ratio··
Free cash flowCNY 6.6BCNY 69.7M
EquityCNY 15.6BCNY 615.4M
Net debt / equity−0.27×·
Current ratio1.36×3.60×
Revenue CAGR 5y20.4%0.3%
Profit CAGR 5y··

BILI bills 24.4× the revenue of SJ, and SJ closed the last reported year at a loss.

The stronger figure of the pair is set in bold. That is arithmetic, not a recommendation — this page does not pick a winner. "·" marks a figure not available in our data.

Revenue by year

8 years side by side

BILI vs SJ, revenue by year
Fiscal year BILI SJ
FY2025CNY 30.3BCNY 1.2B
FY2024CNY 26.8BCNY 1.4B
FY2023CNY 22.5BCNY 1.5B
FY2022CNY 21.9BCNY 2.0B
FY2021CNY 19.4BCNY 1.7B
FY2020CNY 12.0BCNY 1.2B
FY2019CNY 6.8BCNY 914.6M
FY2018CNY 4.1BCNY 743.0M
Net income by year

Bottom line

BILI vs SJ, net income by year
Fiscal year BILI SJ
FY2025CNY 1.2BCNY -587.1M
FY2024CNY -1.3BCNY 39.7M
FY2023CNY -4.8BCNY -30.8M
FY2022CNY -7.5BCNY 193.3M
FY2021CNY -6.8BCNY 170.0M
FY2020CNY -3.1BCNY 176.1M
FY2019CNY -1.3BCNY 149.9M
FY2018CNY -565.0MCNY 106.7M
Revenue gap over time

8 fiscal years

Revenue gap over time
Fiscal year Difference Ahead
FY2025+CNY 29,106,145,000BILI
FY2024+CNY 25,468,141,000BILI
FY2023+CNY 21,063,116,000BILI
FY2022+CNY 19,945,910,000BILI
FY2021+CNY 17,714,326,000BILI
FY2020+CNY 10,776,793,000BILI
FY2019+CNY 5,863,296,000BILI
FY2018+CNY 3,385,913,000BILI

BILI has reported the higher revenue in every one of these 8 fiscal years. The gap has widened since the earliest year compared.

8 of 10 comparable fiscal years — a year missing data on either side is not counted.

Net margin gap over time

8 fiscal years

Net margin gap over time
Fiscal year Difference Ahead
FY2025+51.8 ppBILI
FY2024−7.0 ppSJ
FY2023−19.0 ppSJ
FY2022−44.3 ppSJ
FY2021−45.3 ppSJ
FY2020−39.9 ppSJ
FY2019−35.6 ppSJ
FY2018−28.1 ppSJ

The higher net margin has changed hands between BILI and SJ over this period.

8 of 10 comparable fiscal years — a year missing data on either side is not counted.

Net margin volatility

Standard deviation, each side

SJ's net margin has been more volatile than BILI's over the 8 comparable fiscal years — 19.9 percentage points of standard deviation against 12.7.

8 of 10 comparable fiscal years — a year missing data on either side is not counted.

Who led in net margin

Year by year

The lead in net margin changed hands between BILI and SJ over these 8 fiscal years — BILI led in 1 and SJ in 7.

8 of 10 comparable fiscal years — a year missing data on either side is not counted.

Return on equity volatility

Standard deviation, each side

SJ's return on equity has been more volatile than BILI's over the 7 comparable fiscal years — 55.0 percentage points of standard deviation against 18.6.

7 of 8 comparable fiscal years — a year missing data on either side is not counted.

Who led in return on equity

Year by year

The lead in return on equity changed hands between BILI and SJ over these 7 fiscal years — BILI led in 1 and SJ in 6.

7 of 8 comparable fiscal years — a year missing data on either side is not counted.

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