BZUN vs HERE
Baozun Inc. and Here Group Ltd., side by side — 5 fiscal years reported in CNY, drawn from SEC filings.
Most recent reported year
| Metric | BZUN | HERE |
|---|---|---|
| Revenue | CNY 9.9B | CNY 2.7B |
| Net income | CNY -242.1M | CNY 358.7M |
| Gross margin | 74.1% | 81.5% |
| Net margin | −2.0% | 13.1% |
| Return on equity | −6.4% | 54.1% |
| Diluted EPS | −CNY 1.40 | CNY 2.17 |
| Dividend / share | · | · |
| Payout ratio | −9.2% | 21.8% |
| Free cash flow | CNY 313.9M | CNY 180.8M |
| Equity | CNY 3.6B | CNY 809.0M |
| Net debt / equity | 0.08× | −1.01× |
| Current ratio | 1.87× | 2.14× |
| Revenue CAGR 5y | 2.4% | · |
| Profit CAGR 5y | · | · |
BZUN bills 3.6× the revenue of HERE, and BZUN closed the last reported year at a loss.
The stronger figure of the pair is set in bold. That is arithmetic, not a recommendation — this page does not pick a winner. "·" marks a figure not available in our data.
5 years side by side
| Fiscal year | BZUN | HERE |
|---|---|---|
| FY2024 | CNY 9.4B | CNY 2.7B |
| FY2023 | CNY 8.8B | CNY 3.8B |
| FY2022 | CNY 8.4B | CNY 3.1B |
| FY2021 | CNY 9.4B | CNY 2.9B |
| FY2020 | CNY 8.9B | CNY 1.8B |
Bottom line
| Fiscal year | BZUN | HERE |
|---|---|---|
| FY2024 | CNY -185.2M | CNY 358.7M |
| FY2023 | CNY -278.4M | CNY 385.5M |
| FY2022 | CNY -653.3M | CNY -108.5M |
| FY2021 | CNY -219.8M | CNY -233.4M |
| FY2020 | CNY 426.0M | CNY -316.0M |
5 fiscal years
| Fiscal year | Difference | Ahead |
|---|---|---|
| FY2024 | +CNY 6,696,637,000 | BZUN |
| FY2023 | +CNY 5,016,682,000 | BZUN |
| FY2022 | +CNY 5,319,250,000 | BZUN |
| FY2021 | +CNY 6,528,282,000 | BZUN |
| FY2020 | +CNY 7,091,623,000 | BZUN |
BZUN has reported the higher revenue in every one of these 5 fiscal years. The gap has narrowed since the earliest year compared.
5 of 13 comparable fiscal years — a year missing data on either side is not counted.
Standard deviation, each side
HERE's net margin has been more volatile than BZUN's over the 3 comparable fiscal years — 14.0 percentage points of standard deviation against 3.2.
3 of 13 comparable fiscal years — a year missing data on either side is not counted.
Year by year
The lead in net margin changed hands between BZUN and HERE over these 3 fiscal years — BZUN led in 1 and HERE in 2.
3 of 13 comparable fiscal years — a year missing data on either side is not counted.