Celsius Holdings, Inc. CELH

What this company does

Celsius operates as a functional energy drink and wellness beverage company in the U.S. and internationally. Its portfolio primarily consists of energy drinks offered under the CELSIUS, Alani Nu and Rockstar brands, with CELSIUS and Alani Nu also offering a range of additional wellness products. Its portfolio includes three primary product types: ready-to-drink energy beverages, on-the-go powder and hydration sticks, and nutrition and wellness products. Its products are available in the U.S., Canada, Europe, the Middle East and the Asia-Pacific regions, and are sold through multiple channels including conventional grocery, natural-food and convenience stores, fitness centers, mass-market and vitamin specialty retailers, and e-commerce platforms. In 2025, sales to Pepsi constituted 43.2% of its total revenue. As of December 31, 2025, the Company employed 1,497 people globally, including both direct employees and those engaged through professional employer organizations, with 1,335 in North America, 158 in the EMEA region and 4 in the Asia-Pacific region. Celsius Holdings was incorporated in the State of Nevada on April 26, 2005.

Written from the business description in CELSIUS HOLDINGS, INC.'s annual report to the U.S. Securities and Exchange Commission, filed 2 March 2026. Every sentence was checked against that document before publication.