Fluent, Inc. FLNT

What this company does

Fluent, Inc. is a commerce media solutions provider that connects brands with consumers. It primarily performs customer acquisition services by operating digital marketing campaigns that connect its advertiser clients with targeted consumers. It reaches these consumers through its Commerce Media Solutions marketplace, which delivers targeted advertising within e-commerce and digital media transaction flows on partner sites and mobile apps, and through its owned and operated digital media properties, known as O&O Sites. In 2025, the company delivered data and performance-based customer acquisition services for approximately 400 consumer brands, direct marketers and agencies across industries including Media & Entertainment, Financial Products & Services, Health & Life Sciences, Retail & Consumer, and Staffing & Recruitment. As of December 31, 2025, the company had 186 employees, of which 185 were full-time employees. Through AdParlor, LLC, a wholly owned subsidiary, the company operates a non-core business that offers advertiser clients managed creator marketing and media buying services across social media platforms.

Written from the business description in Fluent, Inc.'s annual report to the U.S. Securities and Exchange Commission, filed 31 March 2026. Every sentence was checked against that document before publication.