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MARKETS / NYSE / HUBS
NYSE · SERVICES-PREPACKAGED SOFTWARE · LARGE CAP

Hubspot Inc. HUBS

14 fiscal years on record · USD · FY2025 reported · SEC filings only
$3.1B
▲ 19.2% YoY
$45.9M
▲ 892.0% YoY
$707.6M
▲ 26.2% YoY
In brief

What this company does

HubSpot's customer platform includes three layers: AI-powered agents and engagement hubs, a Smart customer relationship management product, and a connected ecosystem supporting the platform with a marketplace of integrations, templates, expert partners, a community network, and an academy of educational content. It focuses on selling to mid-market business-to-business companies, which it defines as companies with between 2 and 2,000 employees. It primarily sells its customer platform on a subscription basis. As of December 31, 2025, it had 8,882 full-time employees and 288,706 customers of varying sizes in more than 135 countries. Its AI-powered agents and engagement hubs include Marketing, Sales, Service, Operations, Content and Commerce. HubSpot was formed as a limited liability company in Delaware on April 4, 2005, and converted to a Delaware corporation on June 7, 2007.

Written from the business description in HUBSPOT INC's annual report to the U.S. Securities and Exchange Commission, filed 11 February 2026. Every sentence was checked against that document before publication.

Growth
USD 3.1B
Revenue, FY2025 · full 14-year series below
Revenue $B Net income $B
FY2025 · Revenue 3.1 · Net income 0.0
2B20122014201620182020202220242025
Compound annual growth
+21.8%
+28.8%
+32.9%
3 yrs
5 yrs
10 yrs
15 yrs

Revenue compounded at +28.8% a year over five years.

Compound annual rates per period — left blank where that exact year isn't on file, the series crosses a loss, or (per-share rows) a split falls inside the window.

Profitability
1 cents
of every revenue dollar became profit
Operating margin Net margin
FY2025 · Operating 0.2% · Net 1.5%
-20%-40%20122014201620182020202220242025
ROE
FY2025 · ROE 2.3%
-200%-400%20122014201620182020202220242025

Each USD of equity produced 2 cents of profit this year.

Cash & shareholders
USD 500.0M
returned in FY2025 · dividends + net buybacks
Free cash flow $M
FY2025 · FCF 707.6
250.0M500.0M20122014201620182020202220242025
Net buybacks $M Dividends $M
FY2025 · Dividends — · Net buybacks 500.0
200M400M2025

USD 500.0M in buybacks — 1089% of the year's profit, so the payout drew on cash built up earlier.

Total assetsUSD 3.9B
EquityUSD 2.1B
CashUSD 882.2M
Current ratio1.67×

Equity funds 54% of total assets.

The 14-year record
14 fiscal years
Every figure from documents filed with the SEC · USD

EPS, diluted, dividend per share and shares outstanding are shown without shading, and a vertical line marks the year the share count changed — the series crosses a large, unexplained change in share count, so the years on either side are not on a comparable scale.

row low → row highnegative
Metric 20252024202320222021202020192018201720162015201420132012
Revenue $B3.12.62.21.71.30.90.70.50.40.30.20.10.10.1
Operating income $B0.0−0.1−0.2−0.1−0.1−0.1−0.0−0.0−0.0−0.0−0.0−0.0−0.0−0.0
EBITDA $B0.10.0−0.1−0.0−0.0−0.0−0.0−0.0−0.0−0.0−0.0−0.0−0.0−0.0
Income tax $B0.00.00.00.00.00.00.00.0−0.00.00.0−0.0··
Net income $B0.00.0−0.2−0.1−0.1−0.1−0.1−0.1−0.0−0.0−0.0−0.0−0.0−0.0
Free cash flow $B0.70.60.30.20.20.10.10.10.00.0−0.0−0.0−0.0−0.0
EPS, diluted $0.860.09−3.30−2.23−1.66−1.90−1.28−1.66−1.08−1.29−1.39−4.20−6.71−4.01
Dividend / sh $··············
Payout %··············
ROE %2.30.3−14.1−11.5−9.5−12.0−12.0−28.1−24.1−37.9−39.6−552.7··
Shares out B0.050.050.050.050.050.050.040.040.040.040.030.030.01·

Slide the table for earlier years · "·" marks a figure not available in our data for that year.

Provenance
Company facts, as filed
How we verify · 0 failures in 68 reconciliationsAUDITED

Reconciled in 14 of 19 fiscal years. 27 checks could not be computed.

EPS recomputationBalance-sheet identityGross profitBalance-sheet liquiditymoeda_consistente0 failures
ActivityServices-Prepackaged Software
Listed onNYSE
Incorporated inNew York
Fiscal year endsDecember 31
Data on record since2012

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