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NYSE · SERVICES-ADVERTISING AGENCIES · LARGE CAP

WPP PLC WPP

11 fiscal years on record · GBP · FY2025 reported · SEC filings only
£13.6B
▼ 8.1% YoY
£-215.0M
▼ 139.7% YoY
£633.0M
▼ 48.1% YoY
In brief

What this company does

WPP provides integrated solutions to a diverse customer base. WPP is organised in three reportable segments: Global Integrated Agencies, Public Relations and Specialist Agencies. The company's head office, with its principal executive office in London, develops the Company's strategy, coordinates the provision of services to cross-company clients, and performs cross-company functions such as new business, talent, finance, legal and compliance, and investor relations, among others. The company's top 100 clients account for half of its revenue less pass-through costs, and beyond that it serves around 1,600 smaller, typically local or regional businesses.

Written from the business description in WPP plc's annual report to the U.S. Securities and Exchange Commission, filed 19 March 2026. Every sentence was checked against that document before publication.

Growth
GBP 13.6B
Revenue, FY2025 · full 11-year series below
Revenue £B Net income £B
FY2025 · Revenue 13.6 · Net income -0.2
5B10B-1B-2B201520172019202120232025
Compound annual growth
−2.1%
+2.5%
+1.0%
−1.8%
+26.1%
−2.8%
−51.7%
−19.7%
−16.1%
3 yrs
5 yrs
10 yrs
15 yrs

Revenue compounded at +2.5% a year over five years.

Compound annual rates per period — left blank where that exact year isn't on file, the series crosses a loss, or (per-share rows) a split falls inside the window.

Profitability
−1 cents
lost on every revenue dollar
Operating margin Net margin
FY2025 · Operating 2.8% · Net -1.3%
5%10%15%-10%-20%201520172019202120232025
ROE
FY2025 · ROE -7.1%
10%20%-20%-40%201520172019202120232025
Gross margin15.8%
Operating margin2.8%
Net margin-1.3%
Return on assets—
EBITDA—

Each GBP of equity lost 7 cents this year.

Cash & shareholders
GBP 97.0M
returned in FY2025 · dividends + net buybacks
Free cash flow £B
FY2025 · FCF 0.6
0.8B1.6B201520172019202120232025
Net buybacks £M Dividends £M
FY2025 · Dividends — · Net buybacks 97.0
400M800M201520172019202120232025
Dividends paid—
Net buybacksGBP 97.0M
Share of profit-45.1%
Consecutive raises—

GBP 97.0M in buybacks went back to shareholders in a year without profit.

EquityGBP 2.5B
CashGBP 2.7B
Gross debtGBP 4.9B
Net debtGBP 2.2B
Current ratio0.89×

Net debt stands at 88% of equity.

The 11-year record
11 fiscal years
Every figure from documents filed with the SEC · GBP
row low → row highnegative
Metric 20252024202320222021202020192018201720162015
Revenue £B13.614.714.814.412.812.013.213.013.114.912.2
Operating income £B0.41.30.51.41.2−2.31.31.21.62.11.6
EBITDA £B··1.01.81.7−1.71.81.51.82.31.9
Income tax £B0.30.40.10.40.20.10.30.30.10.40.2
Net income £B−0.20.50.10.70.6−3.00.80.82.01.41.2
Free cash flow £B0.61.21.10.51.81.81.51.41.11.51.1
EPS, diluted £−0.200.490.100.610.53−2.430.670.651.541.080.88
Dividend / sh £0.320.390.390.340.270.100.600.600.600.480.42
Payout %···········
ROE %−7.115.83.118.715.3−46.89.88.720.915.0·
Shares out B····0.00······

Slide the table for earlier years · "·" marks a figure not available in our data for that year.

Compare

This company against its peers

WPP PLCvsRelx PLCSame industry: Services-Advertising Agencies
Provenance
Company facts, as filed
How we verify · 0 failures in 33 reconciliationsAUDITED

Reconciled in 11 of 19 fiscal years. 62 checks could not be computed.

EPS recomputationBalance-sheet identityGross profitBalance-sheet liquiditymoeda_consistente0 failures
ActivityServices-Advertising Agencies
Listed onNYSE
Incorporated innot stated in the filings
Fiscal year endsDecember 31
Data on record since2015

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