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MARKETS / NASDAQ / WIX
NASDAQ · SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC. · LARGE CAP

Wix.com Ltd. WIX

15 fiscal years on record · USD · FY2025 reported · SEC filings only
$2.0B
▲ 13.2% YoY
$50.6M
▼ 63.4% YoY
In brief

What this company does

Wix.com Ltd.'s platform combines AI, web design, domains, hosting, templates, and business and commerce solutions to help users build brands, connect with audiences, and manage their businesses online. As of December 31, 2025, the company had approximately 304.2 million registered users worldwide who began the website building process with it. As of December 31, 2025, it had approximately 6.1 million premium subscriptions. It offers its platform in 22 languages. As of December 31, 2025, the company had 2,530 employees and contractors focused on research and development. Wix was founded in late 2006. It listed its shares on the NASDAQ Global Market in November 2013, and it is a company limited by shares organized under the laws of the State of Israel.

Written from the business description in Wix.com Ltd.'s annual report to the U.S. Securities and Exchange Commission, filed 5 March 2026. Every sentence was checked against that document before publication.

Growth
USD 2.0B
Revenue, FY2025 · full 15-year series below
Revenue $B Net income $B
FY2025 · Revenue 2.0 · Net income 0.1
0.8B1.6B-0.2B-0.4B20112013201520172019202120232025
Compound annual growth
+12.8%
+15.2%
+25.6%
+40.1%
3 yrs
5 yrs
10 yrs
15 yrs

Revenue compounded at +15.2% a year over five years.

Compound annual rates per period — left blank where that exact year isn't on file, the series crosses a loss, or (per-share rows) a split falls inside the window.

Profitability
3 cents
of every revenue dollar became profit
Operating margin Net margin
FY2025 · Operating 0.1% · Net 2.5%
-50%20112013201520172019202120232025
ROE
FY2021 · ROE -54.1%
-500%-1000%20112013201520172019202120232025

Cash & shareholders
USD 520.2M
returned in FY2025 · dividends + net buybacks
Free cash flow $M
FY2020 · FCF 129.6
50M100M20112013201520172019202120232025
Net buybacks $M Dividends $M
FY2025 · Dividends — · Net buybacks 520.2
200M400M2019202020212022202320242025

USD 520.2M in buybacks — 1027% of the year's profit, so the payout drew on cash built up earlier.

Total assetsUSD 2.6B
EquityUSD -366.0M
CashUSD 311.4M
Current ratio1.19×

Equity funds -14% of total assets.

The 15-year record
15 fiscal years
Every figure from documents filed with the SEC · USD

EPS, diluted, dividend per share and shares outstanding are shown without shading, and a vertical line marks the year the share count changed — the series crosses a large, unexplained change in share count, so the years on either side are not on a comparable scale.

row low → row highnegative
Metric 202520242023202220212020201920182017201620152014201320122011
Revenue $B2.01.81.61.41.31.00.80.60.40.30.20.10.10.00.0
Operating income $B0.00.1−0.0−0.3−0.3−0.2−0.1−0.0−0.1−0.0−0.0−0.1−0.0−0.0−0.0
EBITDA $B0.00.1−0.0−0.3−0.3−0.2−0.1−0.0−0.0−0.0−0.0−0.1−0.0−0.0−0.0
Income tax $B−0.10.00.0−0.00.10.00.00.00.00.00.00.00.00.00.0
Net income $B0.10.10.0−0.4−0.1−0.2−0.1−0.0−0.1−0.0−0.1−0.1−0.0−0.0−0.0
Free cash flow $B·····0.10.10.10.10.00.0−0.00.0−0.0−0.0
EPS, diluted $0.882.360.57−7.33−2.06−3070.00−1.74−0.77−1.24−1.12−1.30−1.49−3.33−2.71−8.31
Dividend / sh $···············
Payout %···············
ROE %····−54.1−69.2−52.3−48.8−1271.6·−691.6−139.8−111.0·−1481.4
Shares out B·0.060.060.060.060.060.050.050.050.040.040.040.040.01·

Slide the table for earlier years · "·" marks a figure not available in our data for that year.

Provenance
Company facts, as filed
How we verify · 1 failures in 74 reconciliationsAUDITED

Reconciled in 15 of 19 fiscal years. 21 checks could not be computed.

EPS recomputationBalance-sheet identityGross profitBalance-sheet liquiditymoeda_consistente1 failures
ActivityServices-Computer Programming, Data Processing, Etc.
Listed onNASDAQ
Incorporated inoutside the United States — SEC code L3
Fiscal year endsDecember 31
Data on record since2010

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