Snap Inc. SNAP
What this company does
Written from the business description in Snap Inc.'s annual report to the U.S. Securities and Exchange Commission, filed 5 February 2026. Every sentence was checked against that document before publication.
Revenue compounded at +18.8% a year over five years.
Compound annual rates per period — left blank where that exact year isn't on file, the series crosses a loss, or (per-share rows) a split falls inside the window.
Each USD of equity lost 19 cents this year.
EPS, diluted, dividend per share and shares outstanding are shown without shading, and a vertical line marks the year the share count changed — the series crosses a large, unexplained change in share count, so the years on either side are not on a comparable scale.
| Metric | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue $B | 5.9 | 5.4 | 4.6 | 4.6 | 4.1 | 2.5 | 1.7 | 1.2 | 0.8 | 0.4 | 0.1 |
| Operating income $B | −0.5 | −0.8 | −1.4 | −1.4 | −0.7 | −0.9 | −1.1 | −1.3 | −3.5 | −0.5 | −0.4 |
| EBITDA $B | −0.4 | −0.6 | −1.2 | −1.2 | −0.6 | −0.8 | −1.0 | −1.2 | −3.4 | −0.5 | −0.4 |
| Income tax $B | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | −0.0 | −0.0 | −0.0 |
| Net income $B | −0.5 | −0.7 | −1.3 | −1.4 | −0.5 | −0.9 | −1.0 | −1.3 | −3.4 | −0.5 | −0.4 |
| Free cash flow $B | 0.4 | 0.2 | 0.0 | 0.1 | 0.2 | −0.2 | −0.3 | −0.8 | −0.8 | −0.7 | −0.3 |
| EPS, diluted $ | −0.27 | −0.42 | −0.82 | −0.89 | −0.31 | −0.65 | −0.75 | · | · | · | · |
| Dividend / sh $ | · | · | · | · | · | · | · | · | · | · | · |
| Payout % | · | · | · | · | · | · | · | · | · | · | · |
| ROE % | −19.5 | −28.7 | −53.0 | −44.9 | −15.9 | −41.2 | −45.2 | −47.4 | −152.7 | −45.1 | −48.8 |
| Shares out B | 1.76 | 1.74 | 1.69 | 1.63 | 1.62 | 1.50 | · | · | · | · | · |
Slide the table for earlier years · "·" marks a figure not available in our data for that year.
This company against its peers
Reconciled in 11 of 19 fiscal years. 46 checks could not be computed.