CRM vs INTU
Salesforce, Inc. and Intuit Inc., side by side — 10 fiscal years reported in USD, drawn from SEC filings.
Most recent reported year
| Metric | CRM | INTU |
|---|---|---|
| Revenue | $41.5B | $18.8B |
| Net income | $7.5B | $3.9B |
| Gross margin | 77.7% | · |
| Net margin | 18.0% | 20.5% |
| Return on equity | 12.4% | 20.3% |
| Diluted EPS | $7.80 | $13.67 |
| Dividend / share | · | $4.16 |
| Payout ratio | 21.3% | 30.7% |
| Free cash flow | $14.4B | $6.1B |
| Equity | $59.1B | $19.7B |
| Net debt / equity | 0.12× | 0.16× |
| Current ratio | 0.76× | 1.36× |
| Revenue CAGR 5y | 14.3% | 19.7% |
| Profit CAGR 5y | 12.9% | 16.2% |
CRM bills 2.2× the revenue of INTU, and INTU keeps more of each dollar of revenue as profit (20.5% against 18.0%).
The stronger figure of the pair is set in bold. That is arithmetic, not a recommendation — this page does not pick a winner. "·" marks a figure not available in our data.
10 years side by side
| Fiscal year | CRM | INTU |
|---|---|---|
| FY2025 | $41.5B | $18.8B |
| FY2024 | $37.9B | $16.3B |
| FY2023 | $34.9B | $14.4B |
| FY2022 | $31.4B | $12.7B |
| FY2021 | $26.5B | $9.6B |
| FY2020 | $21.3B | $7.7B |
| FY2019 | $17.1B | $6.8B |
| FY2018 | $13.3B | $6.0B |
| FY2017 | $10.5B | $5.2B |
| FY2016 | $8.4B | $4.7B |
Bottom line
| Fiscal year | CRM | INTU |
|---|---|---|
| FY2025 | $7.5B | $3.9B |
| FY2024 | $6.2B | $3.0B |
| FY2023 | $4.1B | $2.4B |
| FY2022 | $208.0M | $2.1B |
| FY2021 | $1.4B | $2.1B |
| FY2020 | $4.1B | $1.8B |
| FY2019 | $126.0M | $1.6B |
| FY2018 | $1.1B | $1.3B |
| FY2017 | $360.0M | $985.0M |
| FY2016 | $323.0M | $979.0M |
18 fiscal years
| Fiscal year | Difference | Ahead |
|---|---|---|
| FY2025 | +$22,694,000,000 | CRM |
| FY2024 | +$21,610,000,000 | CRM |
| FY2023 | +$20,489,000,000 | CRM |
| FY2022 | +$18,626,000,000 | CRM |
| FY2021 | +$16,859,000,000 | CRM |
| FY2020 | +$13,573,000,000 | CRM |
| FY2019 | +$10,314,000,000 | CRM |
| FY2018 | +$7,257,000,000 | CRM |
| FY2017 | +$5,344,000,000 | CRM |
| FY2016 | +$3,743,000,000 | CRM |
| FY2015 | +$2,475,216,000 | CRM |
| FY2014 | +$1,130,586,000 | CRM |
| FY2013 | +$125,003,000 | CRM |
| FY2012 | +$2,859,216,000 | CRM |
| FY2011 | −$1,182,461,000 | INTU |
| FY2010 | −$1,745,861,000 | INTU |
| FY2009 | −$1,803,417,000 | INTU |
| FY2008 | −$1,916,231,000 | INTU |
The higher-revenue side has changed between CRM and INTU over this period. The gap has widened since the earliest year compared.
18 of 19 comparable fiscal years — a year missing data on either side is not counted.
18 fiscal years
| Fiscal year | Difference | Ahead |
|---|---|---|
| FY2025 | −2.6 pp | INTU |
| FY2024 | −1.8 pp | INTU |
| FY2023 | −4.7 pp | INTU |
| FY2022 | −15.6 pp | INTU |
| FY2021 | −16.0 pp | INTU |
| FY2020 | −4.6 pp | INTU |
| FY2019 | −22.2 pp | INTU |
| FY2018 | −13.7 pp | INTU |
| FY2017 | −15.5 pp | INTU |
| FY2016 | −17.0 pp | INTU |
| FY2015 | −9.4 pp | INTU |
| FY2014 | −26.3 pp | INTU |
| FY2013 | −27.4 pp | INTU |
| FY2012 | −24.9 pp | INTU |
| FY2011 | −18.9 pp | INTU |
| FY2010 | −12.7 pp | INTU |
| FY2009 | −7.9 pp | INTU |
| FY2008 | −11.5 pp | INTU |
INTU has kept the higher net margin in every one of these 18 fiscal years.
18 of 19 comparable fiscal years — a year missing data on either side is not counted.
Standard deviation, each side
CRM's net margin has been more volatile than INTU's over the 18 comparable fiscal years — 7.3 percentage points of standard deviation against 3.6.
18 of 19 comparable fiscal years — a year missing data on either side is not counted.
Year by year
INTU led in net margin in every one of the 18 comparable fiscal years — a structural lead, not a recent swing.
18 of 19 comparable fiscal years — a year missing data on either side is not counted.
Standard deviation, each side
INTU's return on equity has been more volatile than CRM's over the 18 comparable fiscal years — 15.0 percentage points of standard deviation against 7.1.
18 of 19 comparable fiscal years — a year missing data on either side is not counted.
Year by year
INTU led in return on equity in every one of the 18 comparable fiscal years — a structural lead, not a recent swing.
18 of 19 comparable fiscal years — a year missing data on either side is not counted.