Johnson Outdoors Inc. JOUT

What this company does

Johnson Outdoors manufactures and markets branded, seasonal outdoor recreation products used for fishing from a boat, diving, paddling, hiking and camping. As of October 3, 2025, the company had approximately 1,300 regular, full-time employees, with approximately 950 employed in the United States and approximately 350 employed outside the United States. The company operates through three reportable business segments. Its Fishing segment's key brands are Minn Kota electric motors for quiet trolling or primary propulsion, marine battery chargers and shallow water anchors; Humminbird sonar and GPS equipment for fish finding, navigation and marine cartography; and Cannon downriggers for controlled-depth fishing. Its Camping & Watercraft segment's key brands are Jetboil portable outdoor cooking systems, Old Town canoes and kayaks, and Carlisle branded paddles. Its Diving segment manufactures and markets underwater diving products for recreational divers, sold and distributed under the SCUBAPRO brand name. The company was incorporated in Wisconsin in 1987 as successor to various businesses.

Written from the business description in JOHNSON OUTDOORS INC's annual report to the U.S. Securities and Exchange Commission, filed 12 December 2025. Every sentence was checked against that document before publication.